Simplify and Secure Your Payments with CardConnect

CardConnect A First Data Company logo, Fisbhowl Blog
CardConnect A First Data Company logo, Fisbhowl BlogFishbowl has partnered with CardConnect to offer you a single source solution to streamline and simplify the way you do business while also reducing processing costs and ensuring next-day funding. This partnership will provide Fishbowl users with a payment solution that is simple, secure, and reliable. CardConnect’s patented security features give you true Point-to-Point Encryption (P2PE), securing each transaction and virtually eliminating the risk of your customer data ever being hacked. Together, Fishbowl and CardConnect will offer users access to a full suite of payment technology features, including: (more…)

The Importance of Mobile Payment Processing

Mobile payment solutions, Fishbowl Inventory Blog
Mobile payment solutions, Fishbowl Inventory BlogThree things make mobile payment processing possible: a mobile payment method, such as an e-wallet or a credit card, a mobile payment gateway (for processing the payment, and hardware that connects the payment method with the gateway, such as a smartphone or a point-of-sale (POS) scanner. Mobile payment processing operates on five basic models: mobile wallets, card-based payments, carrier billing, POS contactless payments that use Near Field Communication (NFC), and payer/payee direct account transfers. Add them together, and you have a form of payment processing that is evolving, but has already made a significant impact on the world. We often examine the impact microcosmically, such as studying how mobile payment affects a particular industry or by spotlighting a facet of mobile commerce that concerns consumers. To appreciate its true importance, it’s also essential to look at mobile payment from a macro perspective. When we do, we see it has three sweeping effects that make it important to life as we know it. (more…)

5 Ways to Use Technology for Customer Retention

Use technology to improve customer retention, Fishbowl Blog
Use technology to improve customer retention, Fishbowl BlogCustomer retention is a vital part of any business’s success. And there are some very good reasons for that. Did you know that increasing customer retention rates by 5% can increase profits 25-95%, according to Bain & Co? And that gaining a new customer is five time as costly as keeping a current one? For businesses that want to improve their retention rates, it’s important to look at customer behaviors and trends. In order to best court their customers, businesses have to meet them where they are. More than ever, customers are shopping, browsing and communicating on their mobile devices. Adopting mobile marketing strategies can enhance customer satisfaction by leaps and bounds. Here are the top 5 ways that today’s technology can help you keep your customers happy: (more…)

Integrating Mobile Payments and Inventory Software

Back in June, I was interviewed for a post on the Intuit GoPayment Blog entitled “Expert Advice on Mobile Payments and Inventory Management Software.” It’s nice to be called an expert. I consider myself to be a constant learner, which is probably the best way to become an expert. (more…)