The 4th Non-Negotiable from the book, The 7 Non-Negotiables of Winning, is Loyalty.
Loyalty is a two-way street. If employers expect their employees to be loyal, they must first be loyal to their employees. The same goes for spouses, friends, and virtually any other partnership. You must be loyal in order to get the most out of your relationships.
In the following video, Fishbowl sales consultant Nathan Bleak explains how important loyalty is in helping employees work harder and inspiring them to stay at a company for the long term.
Get your copy of Fishbowl CEO David K. Williams’ book, The 7 Non-Negotiables of Winning, from Amazon or other major retailers.